Website Design
Your website should be your hardest-working salesperson.
Fast, conversion-first sites that book estimates.
Most home-service websites are brochures with a phone number. The good ones are sales tools - fast, trust-loaded, and structured to rank for every city + service combination you care about.
We design and build sites that load in under two seconds on a 4G phone, present the right trust signals above the fold, and pipe every form submission directly into your CRM or scheduling tool.
The architecture is built for SEO from day one - service pages, city pages, FAQ schema, breadcrumbs, and review markup all baked in. You own the code, the content, and the data.
A clean fit if you…
- Operators whose site looks dated or scores below 70 on Lighthouse
- Businesses adding services or service areas they can't currently rank for
- Anyone whose site does not pipe leads into a CRM in real time
Inside the Website Design program
Hero, trust signals, social proof, and CTAs placed where they actually earn clicks.
Image optimization, edge hosting, lazy loading, and zero render-blocking scripts.
Built to rank for every city × service combination you sell.
Forms wired to ServiceTitan, HCP, Jobber, HubSpot - or your tool of choice.
Star ratings in the SERP, FAQ snippets, and LocalBusiness schema.
Add pages, blog posts, and offers without calling us.
What changes in the first two quarters
Median results across our Website Design engagements. Your numbers depend on market, capacity, and starting baseline.
| Metric | Before | After 6 months | Direction |
|---|---|---|---|
| Largest Contentful Paint | 5.8s | 1.4s | |
| Mobile conversion rate | 1.1% | 4.7% | |
| Form completion rate | 23% | 61% | |
| Indexed service-area pages | 1 | 48 |
What changes when speed becomes a feature.
The new site outconverted the old one by four to one in the first month. Pagespeed insights went from yellow across the board to green.
What owners ask before they sign on.
How long does a build take?+
Most sites launch in 3–5 weeks from kickoff. Larger multi-location builds take 6–8 weeks.
Do I own the site when we are done?+
Yes. The code, the content, and the hosting are all yours from day one. No platform lock-in.
Can you migrate my existing content?+
Yes. We map every URL on your current site to the new one with 301 redirects so you keep your rankings.
What tech stack do you build on?+
Modern React (Next.js / TanStack), Vercel or Cloudflare edge hosting, and Sanity or a headless CMS your team will actually use.
Own the Map Pack in every neighborhood you serve.
Search and Performance Max campaigns tuned for booked jobs.
Google-Guaranteed placement with pay-per-lead economics.
Lead forms and remarketing that fill the top of the funnel.
Website Design by trade
Every home service industry has its own seasonality, buyer language, and economics. See how we apply website design to the trade you serve.
Stay booked through every season swing.
Be the first call when a pipe bursts.
High-ticket projects, on repeat.
From storm to signed contract.
Book the season before spring hits.
Turn one-time cleans into recurring revenue.
Ready to fill the schedule?
Book a free 20-minute audit. We'll show you the three highest-leverage moves for your business.