All case studies
Landscaping· Portland, ORSample

Filled the spring book three months early.

Evergreen Landscape Group · A mid-size landscape company pre-booked the entire spring season by launching a winter maintenance-plan campaign.

$418k
Pre-booked revenue
+184%
Maintenance plan signups
$47
Cost per signup

The challenge

Revenue cratered every winter. Maintenance plans were buried on the site and barely sold.

The strategy

  • Repositioned maintenance plans as the hero offer site-wide
  • Meta ad campaign targeting homeowners in served ZIPs from Nov–Feb
  • Conversion-optimized booking flow with seasonal pricing tiers

The outcome

The team entered March with $418k in pre-booked recurring revenue and could finally hire crews ahead of demand instead of after it.

The Proven Growth Method

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