Construction · Local SEO & Google Maps

SEO for Construction Companies

Rank for the construction projects worth winning - not generic 'contractor near me'.

$48k
Avg project value from organic
+140%
Estimate requests within 6 months
3.4x
Qualified-lead rate vs generic sites
$48k
Avg project value from organic
+140%
Estimate requests within 6 months
3.4x
Qualified-lead rate vs generic sites
Why construction operators pick this play

Local SEO & Google Maps, built for the way construction actually books work.

Homeowners searching for a $60k kitchen remodel or a $250k custom build do not type 'contractor near me'. They type the project. The construction companies that win high-ticket work are the ones ranking for the specific project queries, not the generic ones.

Lumara Marketing builds construction SEO around project intent. Dedicated pages for kitchen remodels, additions, custom builds, and tenant improvements in every city you actively work - each one written for ranking and structured to qualify the lead before the form submits.

What we see in the audit

Where the leaks are.

  • Ranking for 'general contractor' brings tire-kickers, not real projects
  • Portfolio work buried behind generic service pages
  • Suburbs with the best project budgets show your competitors, not you
What we deliver

The scope of work.

01
Project-specific service pages

Kitchen remodel, home addition, custom build, and tenant improvement pages per city - written, not spun.

02
Portfolio-integrated SEO

Real project pages with photos, budget bands, and timelines that Google reads as depth and homeowners read as proof.

03
GBP tune-up cadence

Categories, services, and project photos updated monthly to keep the profile ranking above generic contractors.

04
Construction schema

LocalBusiness, Service, and Project schema so Google understands scope, service area, and specialization.

Map Pack anatomy

What actually moves you into the top three.

Proximity
35%
Reviews & ratings
25%
GBP completeness
20%
On-site SEO
12%
Local citations
8%
Mock Map Pack
1Lumara client · 4.9★ (412)
2Competitor B · 4.6★ (188)
3Competitor C · 4.4★ (96)
For the first time we are getting kitchen and addition leads from Google instead of chasing referrals. Our estimator finally has time to do estimates.
Owner · Design/build contractor · 22 crew · CO
Questions from construction operators

Everything you'd ask on a call.

How long until my construction company ranks for remodel and addition queries?+

First movement in 90 to 120 days, top-three rankings on core project keywords in 6 to 9 months. Higher-ticket construction queries move slower than emergency trades but the leads are worth it.

Do you build per-city pages for every town we work in?+

Yes. Each city your crews service gets its own indexable page for every core project type - kitchen remodel Denver, home addition Boulder, custom build Louisville, and so on.

Will you cover commercial construction SEO too?+

Yes - as a distinct funnel. Tenant improvement and commercial buildouts get their own pages, keywords, and lead routing separate from residential.

The Proven Growth Method

Let's grow your construction business.

Free 20-minute audit. We'll show you the three biggest leaks in your construction pipeline, yours to keep, no strings.

No long-term contracts
20-minute audit, zero pressure
Transparent booked-job reporting